Dr. Moutusy Maity


Dr. Moutusy Maity is an Advisor with India Future Foundation. She is a Professor at the Indian Institute of Management Lucknow (IIM-L).Dr Maity has spent the last 15 years researching about the consumer and adoption of technology. Her research interests are in the areas of consumer interaction with technology (e.g., Internet/e-commerce and mobile/m-commerce), Cyber policy, Privacy and technology adoption at the bottom of the pyramid (BOP) in developing countries. Moutusy has scholarly publications in reputable academic outlets (e.g., international academic journals, international conferences).Her book on Internet Marketing: A Practical Approach in the Indian Context has been published by the Oxford University Press.

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